The digital world can be a great place, full of opportunities, which allows us to do so much. However, in this world of technology, there are also many risks to the individuals’ privacy when online. As an internet user, it is important that you understand how your information is obtained, used, and stored to avoid it being shared publicly or stolen.
As a business owner, you are likely to have a website in order to promote your company and/or sell your products, making it imperative that you are aware of what website privacy entails and what is required of you. Issues with sensitive information being stolen, either about your company or your customers, can have significant impacts on your business and of course, on your clients too. The best way to ensure that you avoid these problems is to be prepared and prevent them.
WHAT IS A WEBSITE PRIVACY?
- Precisely what information you will be collecting from website visitors, which may include names, physical or e-mail addresses, IP addresses, and telephone numbers, and location tracking (be specific!)
- How any personal data will be gathered as well as by whom, in the case where it is being gathered by a third-party.
- How you intend on using the information collected, and whether this will be shared with a third party.
- How sensitive data is secure from misuse or unauthorized access.
- Offer the ability to opt-out of data sharing, explain how this can be done as well as what the potential consequences of doing this.
Website privacy is crucial, as people may be sharing very personal and confidential information online. It is important, as someone running a website, that you make people aware of any data being collected and ensure that this is always secure in order to avoid legal action being taken against you and so that customers can happily navigate through your website without being worried.