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Top Mistakes Every Blogger Makes


Every blogger works hard daily to have their traffic soar, their blog theme better and their readers engaged. It’s part of a blogger’s life, they just want to excel and get so focused on the numbers that they lose sight of the bigger picture. There are many things a blogger should be doing, but today we will focus on the top mistakes every blogger makes as a means to help guide you away from those mistakes and work towards being a better blogger. Don't get me wrong, I was also one of those bloggers, so I'm writing based on my experience. I did most of these things and sometimes occasionally I might still make a mistake or two, but my goal today is to encourage you not to make the same mistakes as a blogger.



Relying on giveaways and other shortcuts to get readers, while this is an effective way to increase followers on social media channels and readers; unless your blog focus is solely giveaways then you are building an incorrect audience base. When I first started, I did lots of reviews and giveaways. It seemed like I was doing at least 2-3 giveaways a week and while it did help with social media numbers, it really did nothing for my readership because people were only coming to enter my giveaways and not really sticking around to read what I had to say.

Instead: Try engaging your readers during a giveaway you have hosted, such as asking a question relating to the giveaway, or even why they return to your blog. You may also want to cut back on the million of giveaways and instead focus on your own content. Now I do possibly 1-2 giveaways a month and they are usually for items that I myself would want to win.


Writing content that doesn’t apply to you personally, such as talking about what you need for the gym when you haven’t hit the gym in years. There are many mistakes bloggers make when it comes to writing content, but the biggest one your readers notice are those unnatural blog posts that you wrote just for a quick paycheck. Blogging is a job for most of us and as with most jobs, we want to get paid. However writing about a product that you don't truly believe in just for the money doesn't show authenticity, which is another thing that I've also cut back on. I've cut back quite a lot on sponsored content as you may have noticed recently and surprisingly my readership has grown.

Instead: Start focusing on what you are passionate about and you will soon find more readers flock to your blog because they can hear the passion and knowledge of the subject in your written voice.

Not replying to reader’s comments, this is a mistake that far too many bloggers make. When you don’t take the time to reply to comments on your blog, you have lost return traffic. Replying to readers’ comments not only shows them you care about what they have to say, but it brings them back to your blog on a regular basis. This is also something that I've also worked on more this year as well and it has helped.

Instead: Make it a mission to reply to any comment that has asked a question and occasionally throw in a thank you for the comment reply.


Searching online for inspiration, sadly this can be a time consuming method. Bloggers who don’t have a consistent schedule for their blog end up losing motivation and inspiration. They spend far too many hours online researching other blogger’s posts for a sign of inspiration. That is not good business practice because you are wasting quality time.

Instead: Setup an editorial calendar where you always have at least two weeks planned out for content in advance. I currently have over 40 draft posts that I can publish at any time.

Not giving credit to the proper sources, you know we all learned this in English class back in high school. Many bloggers will quote sources, but then not cite the source. This happens non-maliciously and is just a frequent mistake many bloggers make.

Instead: Research how to properly cite your sources and start citing any resource you are fully quoting within any article.


Being obsessed with numbers, every new blogger that starts out finds themselves obsessed with watching the traffic on their blog. They dream about it, they have nightmares about it, you get the gist.  Since they are making the mistake of being so focused on numbers, their content is lacking and their promotional efforts are spammy. This is also something I really worried about when I first started blogging, but just like with everything, it takes time. Don't expect to get 100k readers within a month or two of blogging. Every blog is different and sometimes someone may just get lucky with a viral post. Your day will come.

Instead: Stop worrying about the numbers; your visitors that come on a regular basis are a loyal following. Focus on the content being amazing and new readers will arrive. Trust me!

Let's discuss: Can you think of other mistakes that bloggers make that I failed to mention? 

Annmarie John
78 Comments
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78 comments:

  1. I'd say that if you'd truly like to engage within a community, a blogger should visit other blogs and leave comments. Reciprocating to comments left at ones own blog is probably the best place to start or if you've received no or few comments, visit some other blogs leaving comments to entice those bloggers to visit yours. It's often time consuming, but it can pay off well in building your own comment section and making blogging friends can have valuable payoffs over time.

    Arlee Bird
    Tossing It Out

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    1. That's true but we're not really talking today about engaging with other bloggers but that would be a post on how to build your readership as well. It was the way that I started when I first started blogging and it has certainly paid off. I've made some really great friends and I still visit those blogs today.

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  2. I spend hours reading and commenting on blogs but get very few that return the favor. I also know that bigger blogs are really awful about replying to comments or questions. For me my biggest mistake being unfocused and writing anything. i now stick to what I love Disney, movies and music as well as travel and food.

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    1. That is very true Rebecca. I have noticed that myself. There are blogs that I visit and comment on consistently and they also return the favor and that's because I'm doing it because I truly love their blogs, and not because I'm doing it for them to come back and comment.

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  3. I used to do a lot more reviews and giveaways too. That's not all I want my blog to be about so I have moved away from that. I did lose some followers but now I have people who are sticking around to read what I have to say.

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    1. That's great! Yes I did a lot of those back in the days but have truly cut down a LOT on those.

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  4. If the content doesn't fit it shouldn't be on the blog! I find that with a lot of blogs people will just put up anything they can and don't always think about it. I really make sure to stick to my niche! - Jeanine

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    1. When you're a lifestyle blogger there are lots of posts you can do, however if you're a food blogger and you're posting about pets and fashion, then I find it hard to take you seriously.

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  5. All of these are extremely spot on!

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    1. Thank you and thank you for stopping by.

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  6. I've been blogging for a decade ow . . . and I can honestly say, I have ever worried about my numbers. I honestly do not care. I have never tracked my numbers and only look at them if asked for the data

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    1. I'm like you now. I very rarely check my numbers unless someone specifically asks for it.

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  7. I liked most of these but I do have to find that when I have writer's block I love going on Bloglovin' and seeing what other people are posting. Not to copy their blog post but I'll see that college series are starting up and I'm like OH YEAH! I'm a college student let me talk about my experiences. It can be helpful sometimes. Great post! Love your tips! xx

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    1. That's not a bad idea Michele. I usually just have a theme planned out for the month so August may be my college and back to school series since the kids are thinking of going back then. Plan out a theme for your months in a planner and it'll work for you.

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  8. Encouraging your readers to ask question is a great way. It makes intearaction awesome and you get to know what their opinions are on things.

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    1. Yes that is very true and I've noticed that a few who've asked questions have actually returned for the answer.

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  9. I am a long time blogger . . . I have seen women come and go in batches and in years. Right now, it seems that everyone has a blog. You have to do what is best for yourself is all I can say.

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    1. That's true, it does seem like everyone wants to blog, most of them for the "free stuff" until they realize that nothing in life is free.

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  10. It's terrible but I am so bad at replying to comments on my blog! I always have the best intention of going back and replying but with an 11 month old I get distracted way too easily. Great tips!!!

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    1. Well that's understandable. I was the same way. I used to reply to all comments when I first started then I got busy with work and life but I'm doing a lot better now.

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  11. This is a great overview of the common mistakes that bloggers make. I think it's important not to focus too much on the numbers and to spend enough time focusing on providing quality content for readers.

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    1. That is also true. A lot of people focus more on numbers and not on the content that they put out.

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  12. These are some good tips! I did the same thing in the beginning with reviews/giveaway. Now I am more selective about who I work with and what my time is truly worth

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    1. That sounds so much like me a few years ago. I had so much reviews/giveaways on my blog that it seemed like I was more of a review/giveaway blogger.

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  13. Great tips for bloggers! I do giveaways here and there... and think its ok. But, I do need to respond better to comments! Thanks for the reminder!
    Karen | GlamKaren.com

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    1. I do about 2 giveaways a month, if the items is awesome I may do 3 but I tend to do more of my own content now rather than sponsored posts these days.

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  14. I have been guilty of some of these mistakes for sure. Glad you shared these. I do need to be better about replying to readers comments so that they feel engaged and desire to visit again!

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    1. That can take up quite a lot of your times. I try and do it and sometimes do it in batches.

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  15. Your tips are so spot on--I really focus on interacting with my readers across all social media and being very choosy on what types of things I promote. Thanks for the great read!

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    1. You're very welcome Amanda and it seems like you have everything in order. Thanks for stopping by.

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  16. These points are all true. I have made many of these mistaken, and learning myself not to make the same mistaken. It's not easy though to take away the focus on the number, but again, there are many factors involved to make a blog as a sucsessful blog.

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    1. Yes that's true. There are lots of things involved and hopefully these tips can help.

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  17. All of this advice is true!! I focused on giveaways really alot when I was new, I do much of the same thing you do now for blog growth.

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    1. Sounds like you have made some of the same mistakes but you're doing better now.

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  18. These are all so true! It is definitely a learning thing and it is nice to read advice so that we can save ourselves a step of learning the hard way. Amber N

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    1. I wish someone had told me the things I share now so that I could have saved myself along the way too.

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  19. These are great points and I definitely agree. I think this will help a lot of bloggers start strong and don't have to learn by trial and error.

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    1. Absolutely Liz. Why learn the hard way?

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  20. I used to be guilty of all of these at one time or another. I learned a long time ago that giveaways were not really going to help me. Many of the other mistakes I have learned from over time and I think I am doing pretty good now :)

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    1. That's awesome! A lot of bloggers feel that the giveaways do help and while it helps with social media numbers, it's not the only way to build it up.

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  21. Great, great thoughts. I am guilty of not responding to my commenters, but I do always answer questions. I know I am authentic as I make every recipe, read every book, try every product, etc.

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    1. That's great! I think most bloggers are authentic unless of course you are copy and pasting your work.

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  22. This is a test to see if you respond (just kidding)! These are great tips. Every blogger wants engaged readers, not just passing by.

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    1. LOL Kimberly. I do respond but sometimes it does take a while since I try to detach from social media and the blog at times.

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  23. I love that you give an instead after each mistake! It makes it easier to help people fix them!

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    1. Thank you Debra and it makes no sense telling people their mistake and not sharing what they can do instead. :)

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  24. these are some really great tips to keep in mind to grow readership. I'm gulity of having gaps in my blog-meaning not posting anything new for over a week, when I'm busy

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    1. Oh that happens to the best of us. Sometimes life gets in the way.

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  25. These are some really great, practical tips. I know of both friends and family who blog and I will be sure to pass this information/your site along to them! Thank you for sharing!

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    1. You're very welcome Jeannette and thank you for stopping by.

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  26. Many of these can relate to me at some point. I am guilty of not replying to comments as often as I should. Everything seems to take over and push things aside!

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    1. I think most bloggers don't reply to comments so it's a fairly common mistake/problem with most bloggers.

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  27. This is great information for any blogger and great tips. It is important I believe to post what you are passionate about because that is how the readers get to know you. Thanks for sharing the tips and information.

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    1. And you're very welcome and you're right. When you're passionate about what you write about, it shows.

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  28. Not replying to comments. Ugh! That's been my weakness this year. Now that I'm done with yoga teacher training I'm hoping to have the time to reply regularly.

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    1. Now that is actually something that I've actually gotten better at doing this year. :)

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  29. You bring up great points. I used to burn myself out with the giveaways. Now I limit them but still like to have a few going at a time, along with other content.

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    1. Oh I was guilty of that myself but now limit them.

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  30. I've never fallen in the trap of using giveaways to get readers, but I have to admit that I am terrible at replying to comments unless they are questions about a recipe. I need to get better at that.

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    1. And that's ok. I used to be the same way but has gotten better.

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  31. Joining community groups, dropping links and run off. There are good community groups that monitors it though. But personally, not just as a blogger, I do wish there was a better real life community where bloggers can meet outside of the computers.

    | yvonnesowell.com |

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    1. Oh I wish there was too. I would love to meet more bloggers myself in person.

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  32. I think a general lack of reciprocity turns me off! I remember before replying to comments - not cool! And while I really do choose sponsored posts for things we use, if the passion isn't there, and that happens, people notice!

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    1. Oh me too Tamara. I am however guilty of not reciprocating right away but I do get to it eventually.

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  33. I love this. There are so many posts that tell you what to do, it's nice to see one that tells you what not to do!

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    1. Thank you Christina and thanks for stopping by and sharing your input.

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  34. That is a nice list for all bloggers to check out. I especially like the fact that you have also provided the "instead" part to help people know where to go instead of simply telling them they are going in the wrong direction.
    thanks!

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    1. And thanks for taking the time to check them out.

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  35. I've been blogging a long time (over 8 years) and I still check my traffic and stats daily. The difference is that I'm not really obsessing about how many visits I get - I find it helpful to see what content is doing well; it often informs what I write more of, or what I focus on from a slightly different angle. There have been a few surprise run away favorites, and, I've discovered that I was featured a couple of times by getting curious about spikes of traffic.

    I like your tips - they are all great, and yes, we have all made these mistakes at some point :)

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    1. I check mine every once in a while but I don't check it too often. Checking to see what is working is a great way to get your blog in the direction you want it to go.

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  36. I think replying to comments is great, but often people who leave comments don't subscribe to replies, and never seem to get the message. I need to be better at this though.

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    1. That is true as well. I've found that some people don't return because of that.

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  37. Getting caught up in the number game is a mistake that a lot of bloggers (and companies) do. Most of us have been/are guilty of it. It's engagement with your readers that is truly important. :)

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    1. That is 100% true. You need engagement and you can have the numbers and not the engagement.

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  38. You hit the nail on the head. I do create many sponsored posts, but I make sure to connect it with my own personal life. I do need to try and reply to all comments

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    1. I have cut back quite a lot on sponsored posts and only do the ones that I can truly relate to.

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  39. I'm guilty of these mistakes. I don't have a schedule so sometimes I go days without content.

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    1. Then Marielle, I think it's time that you started working on a schedule.

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[name=AnnMarie John] [img=https://3.bp.blogspot.com/-X9gUeVik-ZY/WJjwNTOobII/AAAAAAABTJ4/qEhU0n62_AIo-j6-6LA2OFOr44lKCHASwCLcB/s100/AnnMarie%2BJohn%2BHeadshot.JPG] [description=AnnMarie John is a lifestyle blogger, mom of 4, retired army veteran and a huge Disney lover. Formerly from the beautiful island of St. Vincent and the Grenadines in the Caribbean and now living in colorful Colorado, she loves sharing her opinions on everything, crafting and food.] (facebook=http://www.facebook.com/theannmariejohn) (instagram=http://www.instagram.com/theannmariejohn) (twitter=http://www.twitter.com/theannmariejohn) (pinterest=http://www.pinterest.com/theannmariejohn) (email=mailto:annmarie@annmariejohn.com)

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